The Art of Perfumery
For KLEPSIDRA PARFUMS, perfumery is not merely the creation of a fragrance, but an olfactory experience grounded in five key pillars:
The science of composition, ensuring harmony, longevity and gradual evolution. The creation of a fragrance resembles a multi-layered narrative: top notes as the first impression – the moment of birth heart notes as the soul, depth and connection – base notes as the lasting memory, what remains when all else has faded.
The fragrance is never the same. It is the moment you wear it.
Artistic sensitivity, comparable to that of a painter. Just as a painter uses colors, light and shadow, so does Elissavet Kouzouli compose bright, floral, earthy, fresh, airy, sweet, and dark notes, creating an atmosphere that cannot be seen, but only smelled and experienced.
Emotional memory, as a fragrance, can transfer a person through time, recall moments, and ignite emotions, love, inspiration, serenity, even longing. Perfumery is, therefore, also the art of emotion.
Empathy, since a perfumer does not create solely for themselves, but for others—with the aim of touching another person, of conveying something felt. Leaving space for their own interpretation and story.
The limits of language, the inability of words to fully describe what the sense of smell can evoke. There is no word for how a memory smells, nor for the emotion a single drop on the skin can awaken. Fragrance speaks where language falls silent. It communicates with the soul, passing through memories, images and sensations, becoming a personal experience.
Perfumery, then, is a language without words, a form of storytelling rooted in the artistry and sensitivity of the perfumer and in the freedom of the individual to interpret, to feel, and to leave an indelible trace in time.